Call for Papers: Special Issue on Hypermedia Seduction and Persuasion

Call for Papers: Special Issue on Hypermedia Seduction and Persuasion

Submission Due Date

15 January 2019

Guest Editor

  • Jonathan Bishop
    • Centre for Research into Online Communities and E-Learning Systems, European Parliament, Brussels, BE


The International Journal of Internet Trolling and Online Participation


Hypermedia systems can include any system based around hypertext, whether on the World Wide Web, optical media, mobile phones, or similar. This special issue aims to investigate how to use principles from seduction and persuasion to improve the experience of users of these systems, such as to increase the time they use a given hypermedia system, such as increasing the stickiness of web portals or social media platforms. The special issue also aims to look at issues around addiction and compulsive behaviour online, and other risks that can come from using seduction and persuasive principles irresponsibly.


The objective of the proposed Special Issue is to highlight the specific issues and challenges to implement principles of seduction and persuasion in hypermedia systems. Research contributions in this special issue will provide insights about the nature of seduction and persuasion in relation to technology. The contents in this special issue are of interest for researchers working in the domains of seduction, persuasion, captology, cyberculture, e-politics, e-society, sociology, cybercultures and multimedia studies, and cognitive science.

Recommended Topics

Topics to be discussed in this special issue include (but are not limited to) the following in the context of seduction and persuasion in hypermedia systems.

  • Hypermedia seduction
  • Persuasion, captology
  • Internet and gaming addiction
  • Cognitive load
  • Flow, involvement
  • Stickiness and website loyalty
  • Memes and cultural symbosis
  • Gamification, gambling, online poker
  • Cybersex, porn e-vengers

Submission Procedure

Researchers and practitioners are invited to submit papers for this special theme issue on Hypermedia Seduction and Persuasion. All submitted papers will be reviewed on a peer review basis. Papers must follow APA style for reference citations.

NB. Papers can be submitted any time before the deadline with “SEDUCE’18” in the subject bar. Reviewing will take place throughout the period of the advertising of this call for papers. Successful papers for the special issue will be give a letter of approval so the authors can put their publication on their CVs.

Important Dates

  • Abstract Deadline: 15 January 2019
  • Submission Deadline: 15 February 2019
  • Notification Due: 15 March 2019
  • Final Version: 30 April 2019

All submissions and inquiries should be directed to the attention of:

Councillor Jonathan Bishop FRSA
Centre for Research into Online Communities and E-Learning Systems, Crocels Community Media Group