Category Archives: Theses

Corporate blogging and microblogging: an analysis of dialogue, interactivity and engagement in organisation-public communication through social media

Corporate blogging and microblogging: an analysis of dialogue, interactivity and engagement in organisation-public communication through social media

Melanie King

Abstract

Corporate blogs and microblogs are social media channels created by and on behalf of organisations. Social media channels are designed to be collaborative, dialogic and participatory (Flew 2008; Kaplan & Haenlein 2010; Logan 2010) based on their technological capabilities like networking (Flew 2008), as well as being self organised (or bottom up) (Johnson 2001 cited in Macnamara 2014) characterised by the philosophy of interaction. This study investigates whether there is dialogic interaction on social media between organisations and publics, and explores the factors that influence dialogic engagement. A number of previous studies have concluded that social media are not being used dialogically by organisations. This study looks chiefly at how organisations communicate with publics, and their interpretation and implementation of dialogue in corporate blogging and microblogging. The study examined blogs and microblog posts (Facebook and Twitter) of major organisations in the US and Australia.

Citation

Melanie King (2014). Corporate blogging and microblogging: an analysis of dialogue, interactivity and engagement in organisation-public communication through social media. PhD Thesis at University of Technology, Sydney. Available at: http://resources.crocels.com/wp-content/uploads/sites/4/corporate-blogging-and-microblogging.pdf

The equatrics of intergenerational knowledge transformation in techno-cultures

The equatrics of intergenerational knowledge transformation in techno-cultures

Jonathan Bishop

Abstract

The purpose of this study is to discuss the different generations of people that exists today, the aspects of their characters that the)’ have in common, and the ways in which information systems, such as virtual worlds, can be adapted so that the inevitable conflicts between them are better managed and knowledge transformation among them is more effectively achieved.

Full Text

Reference

Bishop, J. (2011). The equatrics of intergenerational knowledge transformation in techno-cultures. Thesis in part fulfillment of the MScEcon in information systems at Aberystwyth University.

An investigation into how the European Union affects the development and provision of e-learning services

An investigation into how the European Union affects the development and provision of e-learning services

Jonathan Bishop

Abstract

This dissertation focuses on the main aspects of EU law affecting the e-learning industry and of particular interest to Jonathan were competition law and intellectual property law, including copyright and third-party intellectual property rights (TPIP) issues.

Full Text

Citation

Jonathan Bishop (2007). An investigation into how the European Union affects the development and provision of e-learning services. LLM Thesis. Pontypridd, UK: University of Glamorgan. Available online at: http://resources.crocels.com/wp-content/uploads/sites/4/an-investigation-into-how-the-european-union-affects-the-development-and-provision-of-e-learning-services.pdf

The potential of persuasive technology for educating heterogeneous user groups

The potential of persuasive technology for educating heterogeneous user groups

Jonathan Bishop

Abstract

The Masters-level thesis presents an overview of the state of play in minority language education in Europe in 2004, and discusses ways in which e-learning systems can be adapted to take account of then emerging generations like the Net Generation, using buddy-lists and extendible and re-usable learning objects, 3 years before Facebook was launched, replacing learning objects with plug-ins.

Full Text

Citation

Jonathan Bishop (2004). The potential of persuasive technology for educating heterogeneous user groups. Submission in Part fulfilment of the MSc in E-Learning. Pontypridd, GB: University of Glamorgan. Available online at: http://resources.crocels.com/wp-content/uploads/sites/4/the-potential-of-persuasive-technology-in-educating-heterogeneous-user-groups-jonathanbishop.pdf

Development and Evaluation of a Virtual Community

Development and Evaluation of a Virtual Community

Jonathan Bishop

Abstract

The Llantrisant Town Trust wishes to provide an online service to a number of user groups within the Llantrisant community. The Trust would first of all like to investigate the effectiveness of virtual communities as well the types of services they could provide and how their target groups interact with these services.The main aims of the project are to assess the uses of virtual communities and resources associated with them and then to develop and evaluate a web application for the Llantrisant Town Trust that has the functionality they require and supports sociability.

Full Text

Citation

Jonathan Bishop (2002). Development and Evaluation of a Virtual Community. Submitted in part fulfillment of the BSc(Hons) in Multimedia Studies. Pontypridd, UK: University of Glamorgan.

Development and Evaluation of an Adaptive Multimedia System

Development and Evaluation of an Adaptive Multimedia System

Jonathan Bishop and Lisa Mannay

Abstract

Wales is known well for its music talents, but it is rare that the best of local talent is played on ‘South Wales’s Number One Radio Station’. The Internet provides an ideal platform for making this music more available and accessible to the South Wales community. This project demonstrates that by basing the design of a Web application on an Adaptive Multimedia System, Web sites can meet the needs of diverse user groups by proving an engaging and personalised user interface. The project identifies that successful Web applications are not those that have ‘cool’ designs, but are those that use innovative methods to create and maintain a brand that the users of a Web application can associate themselves with.

Full Text

Citation

Jonathan Bishop & Lisa Mannay (2002). Development and Evaluation of an Adaptive Multimedia System. Submitted in part fulfilment of the BSc(Hons) in Multimedia Studies. Pontypridd, UK: University of Glamorgan.

A guide to Robin Hood and Northern England

A guide to Robin Hood and Northern England

Jonathan Bishop

Abstract

The overall objective of the project is to develop an educational web site that will act as an innovative resource and reference site. The subject I have chosen is ‘Robin Hood’, because it is an interest I have that I believe would make a good topic for an educational web site. The site will be entered into The Times Student Web Site Award.

Citation

Jonathan Bishop (2000). A guide to Robin Hood and Northern England. Submitted in part fulfillment of the HND in Multimedia: Pontypridd, UK: University of Glamorgan.

Creating an identity and designing promotional material for John Phillips

Creating an identity and designing promotional material for John Phillips

Jonathan Bishop

Abstract

After setting up a company in brief number one (John Phillips Plc.), I will create it’s identity and design promotional material, I will: 1). Design a logo. 2). Design items to promote the company. In order to design a logo, I will conduct research by locating other multimedia companies and look at their logos’ to give me ideas to design my own. In order to design stationery and promote my company I will found out how this is done by other companies. After finding out, I will try to incorporate my own logo into business stationery and into the methods of promoting a company.

Citation

Jonathan Bishop (1998). Creating an identity and designing promotional material for John Phillips. Submitted in part fulfillment of the National Diploma in Design (Reprography). Cardiff, UK: Cardiff School of Art & Design.